Welcome to your direct connection to 62 million AAA/CAA members!
Whether your property is a brand-new AAA or CAA affiliate or a seasoned marketing partner,
you are in the right place for ordering branded materials to boost your member business.
Hoteliers learn how to increase your ADR, occupancy, direct bookings and revenue
by marketing directly to 60 million AAA/CAA members.
AAA Logo Licensing Program
Inspected & Approved properties may display Diamond Ratings’ related materials inside the property. AAA’s Official Appointment program is an annual logo licensing agreement that enhances your visibility to AAA’s 60 million member market by promoting your affiliation with the powerful AAA/CAA brand. A recent national hotel chain found that its Official Appointment properties increased their revenue by 41% more than their non-licensed properties.
Official Appointments are the only establishments licensed to promote the AAA brand and Diamond Ratings outside the property:
• Choice of free AAA Inspected & Approved signage.
• Use of AAA Inspected & Approved logos and your AAA Diamond Rating on your website and other marketing materials.
Additional exclusive benefits that increase your property’s exposure to members:
• Enhanced photo listing in AAA’s print and digital travel information products.
• Eligibility to participate in digital marketing programs exclusively for Official Appointments
Enroll your property in the AAA Official Appointment today.
Contact AAA (407) 444-8261 or [email protected].